Wednesday, February 16, 2011

Greenhouse By Joost.

Over the past months we've had the pleasure of sharing some ideas with the lovely Joost in the lead up to his great embarkment on the Sydney Greenhouse at The Rocks, Sydney Harbour.

He came to us with a concept for a duel purpose 'T-Bag'; a sturdy T-shirt that can also zip-up at the base for use as a bag.

We puzzled with the idea, until finally settling on the solution to re-use castaway print t-shirts, the kind made for one off community marathons or school fundraisers and never seen again.

Joost wrote us some cheesy down-to-earth puns for the re-print and we got to work. It's brilliant working with someone who in essence is so experimental with sustainable design.

Our inks are as ecologically neutral as possible, but demand for coal and root based pigments doesn't come by often enough in the industry.

Definitely recommend a look at the 360 degree view of the Greenhouse on Joost's site, Fantastic, just love the reused tyre parquetry floor.

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